Email: info@cppl.com.ng, Tel: +2348032012458
Facebooktwittergoogle_pluslinkedininstagram

CPPL Blog

CPPL Value Proposition Survey

Dear Partners & Friends,
Compliments of the season.
Customer Passion Point Limited (CPPL) is a value creation consulting firm, providing marketing support and capability development solutions across manufacturing, financial services, real estate, retail / franchises and technology companies. We have been in business since 2011 and have a rich team of consultants and faculty members for our training and development propositions. We have continued to create value for our clients in ways that have been consistent with their strategy and values- http://www.cppl.com.ng/what-we-have-done/.
We want to be known for value creation consulting and our solutions speak to this in content and delivery. However, the market has continued to refer to us a training outfit instead of a value creation agency. To address this, we have created a short survey to enable us get feedback from you, our partners and friends.
To participate, click on the link below. Please be frank with us so we…

Read More...

CPPL Monthly Training Program-Winning Strategies for Business Success in 2019

This training is essential to increase employee capacity to support and achieve organizational goals and objectives. It ensures employee effectiveness and efficiency especially when it is customized to fit the specific needs of your organization. More than 200 participants from reputable organisations have attended this program in the last two years and striking testimonials abound. ‘Since my company started training with CPPL the value creation has been enormously increased and that is why the CEO has practically made it compulsory for every staff to attend your training’ Gideon Osadolor, NIIT, Lagos

Theme:

Winning Strategies for Business Success in 2019

Scope:

Understanding marketing and the planning process
The sales pitch that produces results
Managing customers to keep them
Managing projects to ensure excellent delivery
Personal effectiveness in life and work

 Benefits

Understand how to leverage marketing and the planning process to create value
Understand how to apply effective selling skills achieve sales targets –…

Read More...

CPPL Business Writing & Communication Skills Training – Thank You For Attending

It was an exciting time learning and honing our skills at the CPPL Business Writing & Communication Skills Training Program that held on Wednesday 20th February, 2019. Yes it was a marathon session we had and it was a real pleasure having you with us. The discussions were vibrant and everyone was able to take away something from the Program.
To summarize, we discussed the following:

An overview of what communicating in the corporate environment is all about. The different types of communication, their advantages and disadvantages, and the impact of effective communication on an organization
The different rules of writing – the ‘dos’ and ‘don’ts’ of writing. Punctuation, mistakes, formation of good sentences, homophones. We did some exercises to drive the rules home.
Different types of documents- memos, letters, emails, proposal, and reports. We spent a lot of time discussing reports. We don’t want you to get stuck in nomenclature. Reports are…

Read More...

EFFECTIVE BUSINESS WRITING & COMMUNICATION SKILLS PROGRAM

Businesses need to communicate all the time with customers and other stakeholders, to succeed. The challenge is to communicate professionally to ensure the business is positively perceived and understood. Join us on this program to learn or hone your skills on how to communicate effectively.
Who is this for?
Young professionals, business owners and entrepreneurs who wish to communicate professionally.
Venue: 12 Landbridge Avenue, Oniru, Victoria Island, Lagos.

Date: 15th February 2019
Program Cost: N50,000 per participant.
Call Jide on 08136531023… or send us a mail at info@cppl.com.ng.
At CPPL, we understand that communication, whether written or verbal, makes a difference to the overall atmosphere of the organisation. While well written business documents are essential for professionals to establish their credibility and pass on their ideas, it is also important that verbal communication is professional, respectful and mindful of maintaining an environment in which staff members can thrive.
When information is communicated in writing, the quality of…

Read More...

The year is still young. A lot of organisations have started on a new plate, attempting to build on what they did last year. Strategy sessions are the order of the day as the year winds down and another takes off. However, it is one thing to develop your strategy and quite another to execute excellently to deliver results.
In fact, according to a global survey of 700 executives across a variety of industries conducted by Strategy &, the strategy consulting division of PwC, only 8% of company leaders were said to excel at both strategy and execution. (Harvard Business Review)
As business people, we must work our strategy to ensure we execute them well enough to deliver expected results.
So how do we start?
The first step is to put together your strategy. However, you cannot do that without a close look at previous performance. You must look back to previous years to…

Read More...

From Strategy to Execution

The year is still young. A lot of organisations have started on a new plate, attempting to build on what they did last year. Strategy sessions are the order of the day as the year winds down and another takes off. However, it is one thing to develop your strategy and quite another to execute excellently to deliver results.

In fact, according to a global survey of 700 executives across a variety of industries conducted by Strategy &, the strategy consulting division of PwC, only 8% of company leaders were said to excel at both strategy and execution. (Harvard Business Review)

As business people, we must work our strategy to ensure we execute them well enough to deliver expected results.

So how do we start?

The first step is to put together your strategy. However, you cannot do that without a close look at previous performance. You must look back to previous years…

Read More...

Succeeding in Business in 2019? What do you need to do?

The race with time has already started. We are already in the 3rd week of January 2019. Most serious businesses have already thrown themselves into aggressively chasing success. What are you doing? What is business going to look like this year?

As consultants, we are constantly helping businesses find their way through the market maze. So here are a few tips to get you going this New Year.

Set Goals. A sound business goal is a target that’s Specific, Measurable, Achievable, Relevant and Time-bound. If your goals don’t have these elements, they amount to wishful thinking and will not get you far. Of course before setting new goals you must look back to ask yourself, how have you fared to date. Based on performance, you can then set your new goals.
Put plans in place to attain these goals. Divide your goals into smaller activities that ensure you actually put…

Read More...

We Are Hiring!

Do you have excellent communication and interpersonal skills, as well as commercial awareness and the ability to think strategically, this marketing role at Marketing at Customer Passion Point Limited (CPPL) ould be yours.
Kindly send in your CV via info@cppl.com.ng now or on or before close of business on Tuesday 8th January, 2019.
Key Role:
You’ll contribute to and develop integrated marketing campaigns to promote a product, service or idea for brand CPPL and her clients.
Responsibilities
As a marketing executive, you’ll need to:

Drive the process that will create awareness for CPPL and the brands we promote
Communicate with target audiences, build and develop customer relationships
Participate in the development of marketing plans, advertising, direct marketing and campaigns for CPPL and her clients
Drive the execution of agreed marketing activities and ensure morning and proper evaluation
Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts
Write and proofread marketing copy for…

Read More...

CPPL Enabling The Beauty Services Sector

In Nigeria, there are no figures to the failure rates of businesses in the Beauty services sector. It is not uncommon for women to get their hair done in a certain salon and after a few years, it has packed up, and they are looking for the next one.
The business owner just moves on with loads of nightmarish experiences to share. What are the culprits of business failure in this sector?

Huge power costs. Most beauty salons start out knowing they have to take care of power supply considering how crucial this is to their businesses. But how many of these businesses can sustainably provide power and still make profit? Very few.
Very high staff turnover. After power, this is a very difficult one to crack. It requires real understanding of leadership to manage the crop of people who actually work in this sector. Most of them do not have good…

Read More...

CPPL Facilitates Women Empowerment

Statistics, according to Bloomberg, show that 8 out of 10 entrepreneurs who start businesses fail within the first 18 months. What does Mama Boys who sells provisions outside her house know about running her business? She just tries to keep it alive. When things go bad, she goes to someone who can salvage the situation who bails her out and life continues until the next business cycle breaks.
So when the Lagos State government through the Lagos State Employment Trust Fund in collaboration with Coca Cola Nigeria decide to empower 1000 of this category of women, Customer Passion Point Limited came on board as the training consultant to facilitate the learning sessions for them.

Chinwe Kalu, lead facilitator for this project, had a lot to say. ‘We know the business failure statistics. So it was clear to all stakeholders that basic information for running a business was critical to the success…

Read More...